What: Re-name, re-brand and re-launch this Interpublic out-of-home specialist agency (formerly IPM : international poster management). We acted as the brand consultants and designers throughout and produced the full brand, brand ethos guide, company stationery, promotional items, signage and a web holding page.
An outdoor advertising campaign was also designed and co-ordinated by both teams. Blippable (see www.blippar.com) poster content was also developed working with rapport™ and blippar™.
Where: London, Manchester, Birmingham (UK) / Belfast (NI)