International Energy Forum

What: A re-design of the previous and rather dated brand was required to “polish” the IEF’s global brand message. Along with a full brand programme and in depth guidelines, we also design the IEF newsletters, manage their exhibition and forum styling and production, all IEF and JODI brochures, stationery, online marketing, websites and international consultancy with their global partners and investors. We are now the chosen brand guardian to both the IEF and JODI.

Where: Riyadh, Saudi Arabia

Web: and

Wow 1: “Having worked with Ouch Design for over 4 years now, we consider Steff to be an integral part of the IEF team. He is a superb Creative and Designer with an exceptional work ethic and enthusiasm for the IEF brand equal to our own. Steff understands the IEF and is knowledgable about the activities and interest of our partners and other stakeholders in the energy and government sectors too.

He has added significant value to the global IEF brand by developing a stunning new responsive website in association with the team at Orantec. The professional touch that Steff’s creativity brings to the presentation of our printed materials and event graphics also serve to project a strong positive image of the IEF brand.”

Simon Stoddart, IEF – International Energy Forum, Chief of Staff

Wow 2: “Steff at Ouch Design has been working with us to build the corporate image and brand presence of the IEF and JODI for some time now. He is a devoted and talented member of our team, displaying a level of interest in our work that goes far beyond the remit normally expected of a consultant. Steff is a consummate professional and we are regularly impressed not only by the quality of his work, but also by his resolute devotion to the task at hand –  whether he is displaying the artistic skills of a top graphic designer or the harder edge required for brand management – we know that we can rely on Steff to deliver as promised. I have no hesitation in recommending his services.”

Dr Aldo Flores, IEF Secretary General